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DESALTO | Advertising 2021

Desalto's colorful press campaign continues also in 2021 and will debut this month in the best national and international furniture and newspaper magazines.

The iconic Element table by the Japanese designer Tokujin Yoshioka and the Softer than Steel chair by the conceptual designer Nendo will be the protagonists with their geometric silhouettes that defy gravity. A mix of Italian know-how and oriental poetics, in a combination of refined elegance.

Desalto thus resumes the dialogue with its public with a new communication with a fresh and impactful creativity based on the brand enhancement, confirming the collaboration with the artist Giacomo Bagnara, author of the ironic illustrations that act as background for the sophisticated lines of the subjects portrayed.