Desalto ADV 2024 - Desalto Goes Soft

Desalto continues its exploration of the concept of softness with the second part of the "Desalto Goes Soft" advertising campaign, embarking on a sensory journey that celebrates comfort and softness.

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Desalto continues its exploration of the concept of softness with the second part of the "Desalto Goes Soft" advertising campaign, embarking on a sensory journey that celebrates comfort and softness. This elegant and delicate campaign is smooth and product-focused, highlighting the product's ability to embrace and envelop.

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Desalto thus continues its dialogue with its audience through a new, sophisticated creative approach that nods to the fashion world, reaffirming its interesting collaboration with photographer Mattia Parodi. He has crafted a refined narrative in three shots featuring the Clip and Roller chaise longues, and the Unlimited armchair.

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The new Desalto collections are not just a set of furnishings, but a philosophy of life that places comfort and softness at the heart of living. Each piece is designed to create an atmosphere where physical and mental well-being find their highest expression.

Let yourself be enveloped by timeless sweetness and comfort, and experience an absolute comfort that will transform your daily life into a moment of pure pleasure.

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